The Relationship Marketing and Messaging Company
TECHNOLOGY
An Engine for Accelerating Sales
Twelve Horses' Customer Response Center (CRC) allows marketing to control branding and messaging, gives management a means of measuring productivity, and provides sales and call center reps with powerful tools to generate leads, create upsell opportunities, and develop loyal advocates. The CRC is a simple-to-use interface that delivers effective, branded, and trackable customer communications via email, fax, and mobile messaging to improve productivity and drive profitable business results.
A company's ability to respond to a customer is a direct reflection of their competency. Imagine a lead comes to the company website looking for more information. The potential customer downloads useful information, which is emailed to them through the CRC. That action simultaneously triggers an SMS text message alert to a sales rep who happens to be out of the office. Despite the fact that the sales rep is not at their desk, they still receive the necessary name, company, contact information, and reason for their visit to the website straight to their cell phone or mobile device.
The SMS alert enables the sales rep to respond immediately and effectively to the inquiry by placing a personal call to that contact. Upon receiving the call, the lead becomes a prospect or even a loyal customer because of the quick response time and level of customer service.
The CRC has many applications like the scenario described. Empower sales and bring brand consistency to electronic customer communications with the CRC.
